Current Openings

Position Type Location Status
Wear-Test Contributor Apply Now
Remote LA/OC/Remote Open
Redheads & Freckled Individuals Apply Now
Remote Remote Open
Everyday Style Muse Apply Now
Hybrid LA County · OC · Remote Open
Irish Voice Actor Apply Now
Remote Ireland/Worldwide Open
Mens Smart-Casual Casting Apply Now
On-site LA County · OC Open
Executive Creative Director Apply Now
On-site LA County · OC Open

Studio Performance

150+
Global Clients
500+
Projects Completed
25+
Countries Served
98%
Client Satisfaction

Leadership Principles

Our leadership team brings together visionary talent from the world's most prestigious creative institutions and industry-leading organizations, guided by principles that drive exceptional creative outcomes.

Human-Centered Innovation
We begin every project by deeply understanding human needs and behaviors, ensuring our creative solutions resonate authentically with target audiences while pushing the boundaries of conventional thinking.
Our team includes alumni from institutions like the Rhode Island School of Design, Royal College of Art, and Parsons School of Design
Strategic Visionary Thinking
We combine creative excellence with strategic business acumen, developing long-term visions that anticipate market trends and create sustainable competitive advantages for our clients.
Leadership with backgrounds from premier business institutions and experience at leading global creative agencies
Collaborative Excellence
We foster environments where diverse perspectives converge, believing that the most innovative solutions emerge from the intersection of different disciplines, cultures, and creative approaches.
Team members from CalArts, Art Center College of Design, and Yale School of Art bring interdisciplinary expertise
Relentless Quality Standards
We maintain uncompromising standards throughout every phase of our creative process, ensuring that every deliverable meets the highest levels of craft, strategy, and execution.
Trained at institutions known for rigorous creative standards and mentored by industry legends
Adaptive Resilience
We thrive in complexity and uncertainty, viewing challenges as opportunities for breakthrough innovation while maintaining focus on client objectives and project success.
Leadership experience spanning luxury brands, Fortune 500 companies, and cutting-edge startup environments

Our Creative Process

Our proprietary creative methodology combines design thinking principles with luxury brand standards, ensuring every project delivers transformative results through systematic innovation and meticulous execution.

Phase 1: Discovery & Strategic Foundation

We begin each engagement with comprehensive research and strategic planning, establishing a deep understanding of your brand, market position, and creative objectives to inform every subsequent decision.

Research & Analysis
Market Intelligence Gathering
Comprehensive competitive analysis, market trend identification, and industry landscape mapping to position your brand strategically within the marketplace.
Brand Archaeology
Deep dive into your brand's history, values, and authentic voice to ensure creative solutions remain true to your core identity while pushing boundaries.
Audience Psychology Mapping
Detailed user persona development, behavioral pattern analysis, and emotional journey mapping to understand your audience's deepest motivations and desires.
Strategic Framework Development
Creative Strategy Blueprint
Development of comprehensive creative strategy that aligns artistic vision with business objectives, establishing clear success metrics and creative principles.
Stakeholder Alignment Workshop
Collaborative sessions with key stakeholders to ensure unified vision, clear communication protocols, and streamlined decision-making processes.
Phase 1 Deliverables:
  • Comprehensive Brand Audit Report
  • Strategic Creative Brief
  • Audience Insights & Persona Documentation
  • Competitive Landscape Analysis
  • Project Roadmap & Timeline
  • Success Metrics Framework
Phase 2: Ideation & Concept Development

Through structured creative exploration and innovative thinking methodologies, we generate breakthrough concepts that challenge conventions while remaining commercially viable and strategically sound.

Creative Exploration
Divergent Thinking Sessions
Multi-disciplinary brainstorming workshops using advanced ideation techniques including mind mapping, analogical thinking, and creative constraints to generate diverse solutions.
Inspiration Synthesis
Curation and analysis of global creative references, cultural trends, and innovative approaches from adjacent industries to inspire fresh perspectives.
Concept Archetyping
Development of multiple creative directions exploring different emotional territories, visual languages, and communication approaches to maximize creative potential.
Concept Refinement
Strategic Concept Evaluation
Rigorous assessment of creative concepts against strategic objectives, brand alignment, and market viability using proprietary evaluation frameworks.
Feasibility Analysis
Technical and budgetary assessment of concept viability, including resource requirements, timeline implications, and implementation considerations.
Concept Presentation Development
Creation of compelling presentation materials that communicate concept rationale, creative vision, and strategic value to stakeholders and decision-makers.
Phase 2 Deliverables:
  • Creative Concept Presentations (3-5 directions)
  • Mood Boards & Visual References
  • Strategic Rationale Documentation
  • Concept Evaluation Matrix
  • Implementation Roadmap
  • Budget & Timeline Estimates
Phase 3: Design & Creative Production

Our production phase transforms approved concepts into exceptional creative assets through meticulous craft, innovative techniques, and relentless attention to detail that exceeds industry standards.

Creative Asset Development
Visual Identity Systems
Development of comprehensive visual identity including logo design, typography systems, color palettes, and brand guidelines that ensure consistency across all touchpoints.
Content Creation & Copywriting
Crafting compelling messaging, brand voice development, and content strategy that resonates with target audiences while maintaining brand authenticity.
Digital Asset Production
Creation of high-quality digital assets including web graphics, social media content, interactive elements, and multimedia productions optimized for various platforms.
Quality Assurance & Refinement
Creative Review Cycles
Structured review processes with internal creative teams and client stakeholders, incorporating feedback systematically while maintaining creative vision integrity.
Technical Optimization
Ensuring all creative assets are technically sound, properly formatted, and optimized for their intended use across print, digital, and multimedia applications.
Brand Compliance Verification
Rigorous checking of all creative outputs against brand guidelines, legal requirements, and industry standards to ensure consistent, compliant execution.
Phase 3 Deliverables:
  • Final Creative Assets (All Formats)
  • Brand Guidelines Documentation
  • Asset Library & Organization System
  • Usage Guidelines & Specifications
  • Quality Assurance Reports
  • Creative Asset Inventory
Phase 4: Implementation & Launch Strategy

Strategic deployment of creative assets across all touchpoints, ensuring maximum impact through coordinated launch sequences, stakeholder alignment, and comprehensive implementation support.

Launch Planning & Coordination
Implementation Timeline Development
Creation of detailed launch schedules coordinating asset deployment across multiple channels, platforms, and stakeholder groups for maximum market impact.
Stakeholder Training & Support
Comprehensive training sessions for client teams, ensuring proper understanding and application of new creative assets and brand guidelines.
Technical Implementation Support
Hands-on assistance with technical implementation across various platforms, ensuring seamless integration and optimal performance of all creative elements.
Phase 4 Deliverables:
  • Launch Strategy & Timeline
  • Implementation Guidelines
  • Training Materials & Sessions
  • Technical Support Documentation
  • Launch Monitoring Dashboard
  • Post-Launch Support Plan
Phase 5: Performance Analysis & Optimization

Continuous monitoring and optimization of creative performance, providing data-driven insights and strategic recommendations to maximize long-term impact and ROI.

Performance Monitoring
Impact Measurement & Analytics
Comprehensive analysis of creative performance across key metrics including engagement, conversion, brand awareness, and business impact measurement.
Market Response Analysis
Monitoring of market reception, competitor responses, and audience feedback to understand creative effectiveness and identify optimization opportunities.
Strategic Optimization Recommendations
Development of data-driven recommendations for creative refinements, strategic pivots, and future creative development based on performance insights.
Phase 5 Deliverables:
  • Performance Analysis Report
  • Strategic Optimization Recommendations
  • Market Response Summary
  • Future Creative Strategy Roadmap
  • Success Metrics Dashboard
  • Continuous Improvement Plan

Awards & Recognition

Creative Excellence Award 2024
International Design Recognition
Luxury Brand Partner of the Year
Innovation in Creative Services
Santa Monica Business Excellence
Top Creative Studio California

Client Testimonials

"Laurel Creative transformed our brand vision into reality with exceptional artistry and strategic insight. Their team's attention to detail and creative excellence exceeded our expectations."
— Global Luxury Brand Executive
"Working with Laurel Creative was a game-changer for our international campaign. Their innovative approach and flawless execution delivered results that surpassed our ambitious goals."
— Fortune 500 Marketing Director
"The creative vision and professional execution from Laurel Creative positioned our brand perfectly in the luxury market. Their expertise in high-end design is unmatched."
— International Fashion House

What We Do

Luxury Brand Development

We craft sophisticated brand identities for high-end clients, ensuring every touchpoint reflects luxury, exclusivity, and premium quality standards.

Elite Talent Casting

Our specialized casting services connect premium brands with exceptional talent, from everyday style ambassadors to specialized voice actors and creative professionals.

Bespoke Creative Solutions

We deliver custom creative solutions tailored to each client's unique vision, from comprehensive campaigns to individual design elements.

International Reach

Based in Santa Monica with a global perspective, we serve discerning clients worldwide, bringing California creativity to international markets.